Scott Winterroth

Public Relations . WordPress . Digital Strategy

RECENT POSTS

 

Edison: The 10X Master

Ever since a child I’ve held an admiration for Thomas Alva Edison. I remember taking a trip with my parents to Greenfield Village at The Henry Ford Museum where they have some of his early...

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Independent Blogging

The Independence holiday is here in the USA and I’ve launched an online challenge to help build your blogging independence.

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WordPress Gutenberg Demo Tutorial

The WordPress Gutenberg project will change the way we interact with the WordPress post and page editor. In this tutorial video that I created for Content Academy, I share some logic behind the editor project and a live demo of the current beta version.

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Where to start… Getting into content..

Before you start blogging or write one post. What should you do to prepare yourself for a content marketing campaign? Watch this video to find out my three core tips and head on over to contentacademy.com to learn more!

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Does WordPress provide enough dopamine hits to survive?

WordPress faces new competition with platforms like Medium where the community userbase is built in and all you need to do is hit publish. I reflect after listening to a recent interview with Medium creator Ev Williams on the Masters of Scale podcast with Reid Hoffman.

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The Blog You Want Podcast

The Blog You Want in the Time You Have is a new podcast that empowers you to stop making excuses to not blog and realize the potential of content marketing.

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An open letter to the WordPress Community

I reflect on 9+ years of using and teaching WordPress and share some of my personal thoughts on the upcoming Gutenberg editor and what will ultimately be the failure of WordPress if not addressed. Hint, it's not Gutenberg.

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