by swinterroth | Aug 20, 2012 | Blog, Blogging Strategies, Case for Blogging, Content Marketing
For most retailers, it is that time of year to consider marketing and hiring plans to prepare for the upcoming holiday season. When making these plans, consider maybe not hiring so many gift wrappers but hire a holiday bloggers to help push your online store to the...
by swinterroth | Nov 1, 2011 | Blog, Blogging Strategies, Case for Blogging
Like public relations, it often gets a bad-wrap for some practices within the industry but, for the most part, the fundamentals of sound SEO practice provide search engines with the data needed to generate quality search engine rankings for their users. Much like a...
by swinterroth | Nov 1, 2011 | Blog, Blogging Strategies, Case for Blogging, Dynamic Web Sites
I recently had the honor to speak on WordPress for Public Relations to the Chicago WordPress Meetup Group. While I was semi-prepared for a crowd with multiple levels of WordPress and PR experience, I realized the importance of explaining some of the fundamental basics...
by swinterroth | Nov 1, 2011 | Blog, Blogging Strategies, Case for Blogging, Dynamic Web Sites, Writing Copy
Getting started with a business blog can be both exciting and time-consuming. With a bit of foresight and following some best practices, we can help craft a plan to get your professional blog up-and-running in no time. In this post, we’ll outline some...