Scott Winterroth
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New Book! The Digital Acquisition Cycle for Content Creators

New Book! The Digital Acquisition Cycle for Content Creators

by Scott Winterroth | Aug 19, 2019 | Blog, Entrepreneurship, Life Notes, On Blogging, Online Marketing, Social Media Marketing, WordPress

Wow, it’s been a long time in the making, but I’ve launched a book! Looking back, the last 10+ years were an incredible journey for me. From the early days of my PR career to finding WordPress and the ups and downs of my blog, Country Music Chicago. I felt...
Tools for editing your blog photos and graphics

Tools for editing your blog photos and graphics

by Scott Winterroth | Mar 19, 2019 | Blog, On Blogging, Social Media Marketing

This is a crosspost from Content Academy and my Blog You Want podcast:  Source: Tools for editing your blog photos and graphics
Maximize your blog’s images by minimizing the pixel count

Maximize your blog’s images by minimizing the pixel count

by Scott Winterroth | Mar 11, 2019 | Blog, Blogging Strategies, Social Media Marketing, WordPress

Here’s a recap of a recent blog post, podcast and tutorial I created. Content: Blog Post:  Maximize your blog’s images by minimizing the pixel count Podcast Episode: #39 – Maximize your blog’s images for performance    YouTube Tutorial...
Does WordPress provide enough dopamine hits to survive?

Does WordPress provide enough dopamine hits to survive?

by Scott Winterroth | Feb 25, 2018 | Blog, On Blogging, Online Marketing, Social Media Marketing, WordPress

Felt it was fitting to share in a blog post why I think this episode is important and why I think you should listen to a recent episode titled Never Underestimate Your First Idea of the popular Masters of Scale podcast hosted by LinkedIn founder Reid Hoffman.  In the...
Managing trust; how gatekeepers faded into influencers. 

Managing trust; how gatekeepers faded into influencers. 

by Scott Winterroth | Oct 19, 2016 | Blog, Life Notes, Nugget of the Week, On Blogging, Public Relations, Social Media Marketing

On October 13, I had the honor to guest lecture at Northern Illinois University as part of the annual Dr. Albert Walker lecture series. I didn’t have the opportunity to learn directly from Dr. Walker because our paths wouldn’t quite cross but his legacy...
My favorite social media platform is…

My favorite social media platform is…

by Scott Winterroth | Jul 7, 2016 | Blog, Chicago, Event Marketing, Nugget of the Week, Social Media Marketing

I was invited to attend the Chicago Industry Xchange conference held in collaboration between the various local meetings and events professional chapters.  Great event held in the Grand Ballroom at Navy Pier.    The programming focus was on technology and social media...
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